7 Ways to Enhance Local SEO & Attract New Business

7 Ways to Enhance Local SEO & Attract New Business

There is a significant distinction between how traditional organic SEO works and how we should approach Local SEO. Not only is searcher intent likely to change, but Google's algorithms for displaying the map pack differ from the core organic algorithms. In this post, we will walk you through how you can use the best SEO company in Los Angeles to gain new consumers and boost your exposure.

  1. Keep an eye on your competitors' websites

The questions and answers feature in Google Business Profile (GBP) may do wonders for establishing new businesses. If you use a local SEO company Los Angeles correctly for your own firm, it can assist in converting otherwise undecided clients.

  1. Modify a Google Product Listing to Increase Exposure

Google allows businesses with GBP to post product information. Potential consumers can see this in both mobile and desktop search results. The listings are displayed in GBP in a carousel style on Maps and in Search in both a carousel and under the Products tab. Users in both forms can click on the product cards for additional information, phone, or visit the website.

  1. Take Use of Google Business Messaging While You Can

Google Business Profile may offer functionality allowing businesses to communicate directly with consumers from the search results.

GBP will display a Message button when enabled, which consumers may click to begin directly chatting with the company.

  1. Refresh your GBP with all newly available attributes

Google updates the capabilities offered through its Google Business Profile property on a regular basis. When new qualities become available, ensure that your listing is appropriately supplied with them.

  1. Participate in Local Marketplaces and Forums

Understanding what your audience is looking for is the key for SEO companies in Los Angeles to market your local business effectively. Spending time where your target market is a terrific approach to understanding them.

  1. Don't Ignore Bing, DuckDuckGo, and Other Search Engines

Google is not the only search engine to be concerned about. Others may also be the first port of contact for users searching for information on local companies.

Apple Maps powers DuckDuckGo's maps. As a result, if you want your company to show in the DuckDuckGo local map pack, you must have an Apple Maps Connect profile set up.

Similarly, Bing Locations powers its local map feature. Creating and improving a Google Business Profile listing will not help you get organic exposure on Bing.

  1. Maintain Your Reputation

You could be paying careful attention to the reviews left on sites. You even check your Google Business Profile listing on a frequent basis.

But are you staying on top of some of the other locations in the SERPs that might be offering potential buyers an outsider's perspective on your company?

Conclusion

If you want your business to do well with your local audience, you must consider numerous areas of SEO. How your website shows in Google Maps and the conventional SERPs for queries with local intent may make your business. If you want your brick-and-mortar business to prosper online, you must work with our Los Angeles SEO company.

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